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Once ships set sail to find new shores and explore new continents.

At all times every ship carried a load of casks containing spirit. Some of the first spirits brought to sea was brandy but as the west indies became a key target for every naval power, rum quickly became all sailors choice of spirit. Rum has since those days been having a close tie to naval traditions and habits.


During the 16th century Gin gained an increased popularity in Britain. It got established as the Spirit on everyone's lips and soon found it’s way out in the world through the vast British Empire. From Europe to Africa and Asia. Here

Malaria was a dangerous enemy that would be charged by high consumption of quinine in Tonic water. Thus the Gin & Tonic saw its first light.

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